thegarrityfile.com

The name escapes me at the moment, but there is a fun independent line of clothing built around the theme, Do What You Like, Like What You Do.

There is a very big difference between liking what you do, and hating the environment you do it in, and actually loving what you do. You can love writing, but feel like your brain matter is being slowly sucked out each day with every five rounds of approvals your drafts must go through in a traditional corporate or bureaucratic environment.

Some people think that the magic bullet is to quit and become a consultant. Not true. Being a freelance PR agent, or a communications consultant will not solve the problem if you do not plan and structure your business in a way that fits you. We may be tempted to chase the money projects, or take whatever work comes along, simply because we can. But ability should not be your driver, if what you are seeking is fulfilment.

Read what Seth Godin had to say recently about passion - “When what you do is what you love, you’re able to invest more effort and care and time. That means you’re more likely to win, to gain share, to profit. On the other hand, poets don’t get paid. Even worse, poets that try to get paid end up writing jingles and failing and hating it at the same time.” Read the rest of his article here.