Whether you are already in business for yourself, or are thinking about it, one of the strangest hurdles to overcome is realizing that you are in fact, the business. The beauty of this is that since there is no one exactly like you, you are free to build your business on your skills and what [...]
Entries from November 2008
You are your business
November 26th, 2008 · No Comments
Tags: Becoming a solo-preneur · Investing in yourself · Marketing yourself
The power of others in your business
November 20th, 2008 · No Comments
I have just returned from a marketing workshop in LA, followed by some down-time for play and business planning. The session was amazing and far beyond what I expected. Often we think of attending conferences or other forms of personal and professional development in terms of gaining new knowledge and networking. Those of us already [...]
Tags: Becoming a solo-preneur · Investing in yourself
Why you need to invest in yourself
November 20th, 2008 · No Comments
Tags: Investing in yourself · Uncategorized
Why employees become entrepreneurs
November 10th, 2008 · No Comments
Every entrepreneur has a story to tell. More often than not, behind every successful entrepreneur is a story of toxic workplace experiences, and horrible contortions needed to fit a lone wolf into sheep’s clothing. Others have dipped and swerved their way through a variety of university degrees and radically different variety of jobs until they [...]
Tags: Becoming a solo-preneur · Getting a real job · Uncategorized · Working at home
Service or servitude?
November 5th, 2008 · No Comments
Michael Katz over at It Sure Beats Working wrote a succinct and very astute post last week that brings up something important for all entrepreneurs, especially those who provide professional or consulting services. Having an “anchor client” sounds great until you remember the purpose of an anchor is to weigh an object, meaning YOU, down!
In [...]
Tags: Becoming a solo-preneur · Getting a real job · Marketing yourself
This business called life
November 4th, 2008 · No Comments
I spend a lot of my time on personal and professional development. For me, there is little distinction. Especially as a small business, and one that sells “intangible” and “invisible” services, you are your brand, your human resources and your capital.
This is why it is so important, if you want to be in business for [...]